Cookie Policy
A full list of the cookies and similar technologies used on this website, what each one does, and how to change your choice at any time.
Last updated: July 29, 2026 · Effective: July 29, 2026
On this page
1. What cookies are
A cookie is a small text file placed on your device by a website. Similar technologies — local storage, pixels and tags — do comparable jobs. Together they let a site remember your preferences, keep it working correctly, and measure how it is used.
2. Our approach
Essential cookies and local storage are used automatically because the site cannot function reliably without them. Everything else — analytics and advertising — is set only after you press “Accept all” in our banner. Choosing “Essential only” leaves the site fully usable; no feature is withheld.
You can change your mind at any time using the cookie settings link in the footer of every page.
3. Cookies and storage we use
| Name | Type | Purpose | Duration |
|---|---|---|---|
| wiscomed_cookie_pref_v1 | Essential (local storage) | Remembers your cookie choice so the banner is not shown again. | Until cleared |
| _MUID / MUID | Advertising (Microsoft) | Set by Microsoft Advertising / Bing to recognise unique browsers and measure advertising performance. | Up to 13 months |
| _uetsid / _uetvid | Advertising (Microsoft) | Microsoft UET tags used to attribute a quote request to the advertisement that led to it. | 1 day / 13 months |
| _ga / _ga_* | Analytics (Google) | Distinguishes visitors and sessions to produce aggregate traffic reports. | Up to 24 months |
| Server access logs | Essential (not a cookie) | IP address and request data recorded by our host for security and troubleshooting. | 30 days |
Advertising and analytics entries are only created after consent. If you decline, those tags are not loaded.
4. Third parties
Where consented, Microsoft Corporation (Microsoft Advertising and Bing) and Google LLC (Google Analytics) act as independent controllers of the data their tags collect. Their own notices explain what they do with it: see the Microsoft Privacy Statement and the Google Privacy Policy. We receive only aggregated reports and conversion counts, never a list of individuals.
5. Managing cookies in your browser
Every major browser lets you block or delete cookies. In Microsoft Edge, Chrome, Firefox and Safari the controls sit under Settings › Privacy. Blocking all cookies may affect this and other websites. You can also send a Global Privacy Control signal; where we detect one, we treat it as a refusal of non-essential cookies.
6. Do Not Track
There is no common industry standard for responding to Do Not Track browser signals. We do not currently respond to DNT, but our consent banner gives you equivalent and more precise control.
7. Changes
We update this page when we add or remove a technology. The effective date above always reflects the current version. Related reading: our Privacy Policy.
Questions about this document?
Write to postmaster@wiscomed.com, call 484-372-4206, or post to WiscoMed Supply Co., 54 Horseshoe Lane, Philadelphia, PA 19103, United States. Attention: Matthew Clayton.